BC Watch: Jason Petrie + LeBron James Talk Air Max LBJ VIII “South Beach” (Video)

Yes, I am riding with MIAMI! FLA all DAY!

Accounting for basically the hottest sneaker release of 2010 (thus far), the vibrantly shaded Nike Air Max LeBron James VIII “South Beach” made its way to select South Florida footwear spots (namely newly opened House of Hoops, spotted above) just this weekend, a few weeks ahead of the official drop date, to the rest of the world. Dubbed the “South Beach” due to the result of Bron’s jaw droppinly impacting “the decision” to take his talents to said direction, the colorway without a doubt lives up to the heat and thrill of the Miami Vice life and is certainly as lethal as any hoops sneaker we’ve seen in years.

Presented, is the back to back league MVP’s appearance at the grand opening of Miami’s House of Hoops, in which, along with the footwear’s designer, Nike’s Jason Petrie, they discuss all aspects of the sneaker’s inception, concepts, and, characteristics. Chances are most of you missed out on the limited pre-release, due to geographical restrictions, but don’t fret for the world wide drop is slated for just next month. Also, after checking the footage, hit the jump to view shots of the prized footwear. Shouts to Miami’s InsideTheSneakerBox.

BC up!